How we collect and use personal data
Personal data is any information that directly or indirectly identifies a natural person. Such information could include a name, e-mail address and the IP-address of your computer. We use your personal data for the purposes set out below.
Customer Area
In order to be able to log in to the customer area where you can browse our product portfolio, mark your favourite products and access more detailed information and samples, Mexichem Fluor stores your username (e-mail address) and password as well as other information such as your full name, company name, telephone number or e-mail address and, in some cases, your IP address and location.
Contact Forms
In order to be able to answer questions or comments via contact forms, we ask for your contact information, including your name, email address and (optional) your telephone number and company name.
Newsletter
In order to be able to send newsletters, we ask for your e-mail address and optional your name, initials and title and additional information like company name or a functional classification to be able to send you the right content.
Online Campaigns
To motivate and stay connected to our customers and potential customers, Mexichem Fluor launches online campaigns frequently. Besides newsletter subscription information, we may ask for additional information like addresses, phone numbers or product usage, to provide more relevant content and messages to our visitors and users for price matching and other purposes.
Email Marketing
We may collect your e-mail address and optional your name, initials, title and additional information like company name or a functional classification, in order to send you marketing e-mails. You can stop receiving marketing emails at any time by clicking on the “unsubscribe” link in any of our marketing emails or by contacting us using the contact information below.
Social Media
Via social media we bring our content to our target audiences to be able to stay engaged with Mexichem Fluor in the environments that our target audiences are most active on. We can store engagement moments and behaviour like replies on our content or sent messages to our social media inboxes and messaging services. Information about social media behaviour can be connected to data about website behaviour and based on such information we can personalize your experience on our Website.
Cookies
Mexichem Fluor uses “cookie” technology and other similar technologies to collect additional website usage data and to improve our services. This includes technical information, such as the internet protocol (IP) address used to connect your computer or device to the internet, browser type and version, and operating system and platform as well as information about your visit, such as clickstream data to, through and from our site (including date and time) and content you have viewed or searched for. For further information about the types of cookies we use, why, and how you can control cookies, please see our Cookies notice.
Legal basis for processing personal data (EEA users only)
If you are located in the European Economic Area (‘EEA’), our legal basis for collecting and using the personal data described above will depend on the personal data concerned and the specific context in which we collect it.
However, we will normally collect personal data from you only where we have your consent to do so, where we need the personal data to perform a contract with you, or where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms. This includes our legitimate interest to promote, sell and develop our products and services.
If you have questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact us using the contact details provided below.